This course provides an introduction to fundamental entrepreneurial and business management concepts, including strategic planning, capital acquisition, business information systems, human resource management, and marketing of products and services. Emphasis is placed on the foundational principles required to establish and operate a business. The course is designed for aspiring entrepreneurs as well as individuals seeking to enhance their competencies in business management.
Prerequisites
None
1. Analyze the historical evolution and transformative impact of entrepreneurship on economic and societal development.
2. Examine the cognitive processes and ethical considerations that shape the entrepreneurial mindset.
3. Demonstrate applied knowledge of innovation through the creative development and refinement of business ideas.
4. Evaluate the principles of social entrepreneurship and assess the influence of global trends on entrepreneurial activity.
5. Develop and simulate a comprehensive financial plan for a small business venture.
6. Assess and interpret potential entrepreneurial opportunities using analytical frameworks.
7. Describe various pathways to launching and sustaining entrepreneurial ventures.
8. Identify and evaluate sources of capital available to entrepreneurs at different stages of venture development.
9. Analyze the legal and regulatory challenges commonly encountered by entrepreneurial ventures.
10. Examine marketing strategies and challenges specific to entrepreneurial enterprises.
11. Explain the financial planning and preparation necessary for launching and managing a new venture.
12. Construct a detailed and effective business plan that integrates key entrepreneurial concepts.
13. Explain strategies for managing and sustaining entrepreneurial growth over time.
14. Describe methods for valuing entrepreneurial ventures and assessing financial performance.
15. Analyze exit strategies and the process of harvesting value from entrepreneurial ventures.